What is Blur theory ?
What is Blur theory ?
blur theory.
Blur theory is a concept stemming from the social media paradox, aimed at illustrating the detrimental effects of excessive social media consumption on people's lives. This unique mindset framework delves into the notion of the "Blur space," which describes how social media blurs the boundaries between various aspects of life, including work/play, public/private, and being 'on'/being 'off'. While this blurred lifestyle may initially seem positive, the framework highlights the confusion it can induce in individuals' thinking, behaviour, and life organisation. This confusion often leads to disengagement and burnout.
Why is no one talking about the social media paradox?
The social media paradox explains the illusion of connection and endless opportunities often disguises the harsh reality of feeling disconnected, distracted, and discontented with our lives. Recent research has uncovered the detrimental effects of social media overuse on our wellbeing, yet we frequently overlook those who have turned it into a career. The paradox emerges as we assume individuals in this industry have it easy, only to discover they navigate a field without a clear direction or purpose.
We know how to balance a healthy diet or a healthy active lifestyle so why do we are we struggling to balance our social media consumption?
Blur theory creates an easy way to understand what parts of social media are affecting your purpose, progression and happiness.
The Blur circle can help you to objectively see what areas of your life are sitting in the blurred space that is not enabling you to move forward but also stopping you from being able to switch off. Becoming consciously aware of this allows you to start making better decisions towards what you actually want.
For those with in content creation or with a public image, their career intertwines with their identity, blurring the lines between 'on' and 'off' and making it harder to distinguish differences. In these blurred worlds, the toll can be similar to any other career – burnout, disconnect, and uncertainty about the next steps.
The purpose of Blur theory is to become aware of what is sitting in the Blur space, that is stoping you from being able to switch off, or move forward with what fulfils you.
Gaining clarity amongst the Blur.
Blur theory aims to understand how to begin to create balanced detachment and conscious decisions toward better wellbeing being more effective in the work they are doing and happier in the fulfilment they get.
Blurred coaching’s approach aims to unravel the complexities of balanced detachment and conscious decision-making. We strive to empower individuals in the public eye to understand themselves and their goals better to live and work with greater effectiveness, well-being and motivation.
How does blur theory help?
‘Young Creators Are Burning Out and Breaking Down’
NEW YORK TIMES